Modern colouring products have special built-in care agents and should leave your hair soft, shiny and vibrant by locking in colour and sealing the cuticle. However, coloured hair needs to be continually nurtured to keep it healthy and prevent colour fade. We recommend that you:

Wash with care
Never use a strong shampoo designed for deep cleansing as this can strip the colour pigment from your hair. Choose a colour specific formula that gently cleanses without bleaching colour, then add a colour shine enhancer as a final treatment after styling for definition and brilliance.

Protect when styling
To keep coloured hair looking vibrant, use styling products that are specially formulated for coloured hair. This will help your new colour last longer as well as protect your hair.